In the personal selling process, a telemarketer who calls and asks the head of the household, "If you were to die tomorrow, would your family be cared for?" is engaged in:

Question

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Prospecting is the process of identifying potential customers. The telemarketer is trying to identify potential customers by asking if their family would be cared for if they were to die tomorrow.

In the Personal Selling Process, a Telemarketer Who Calls and Asks