Determination of the "best buy" is based on:
A) technical considerations.
B) quality issues.
C) a balance between price and quality.
D) an individual buyer's perceptions.
E) a balance of requirements of marketing, engineering, operations, and supply

Question

Quizplus · Accepted Answer

The "best buy" is determined by balancing the requirements of marketing, engineering, operations, and supply to ensure that all aspects of the product or service meet the necessary standards and needs.

Determination of the "Best Buy" Is Based On