The ________ is defined as a set of procedures and sources used by managers to obtain everyday information about pertinent developments in the environment.
A)external environment reporting system
B)internal reports system
C)consumer information support system
D)marketing intelligence system

Question

Quizplus · Accepted Answer

The marketing intelligence system is designed to provide managers with everyday information about relevant developments in the environment. The other choices are not specifically related to obtaining external information for decision making.

The ________ Is Defined as a Set of Procedures and Sources