
If the service performance is much better than pre-purchase expectations then ________ will most likely result.
A) dissatisfaction
B) satisfaction
C) evangelism
D) delight
E) both c and d
Correct Answer:
Verified
Q1: When forming expectations of a brand or
Q2: Recent research has shown that the 'halo
Q3: A comparison of the ratio of buyer's
Q4: A customer who feels angry and upset
Q5: Which of the following is NOT a
Q7: Recent research that highlighted the impact of
Q8: Factors known to influence satisfaction evaluations, directly
Q9: Any difference between expectations and perceived performance
Q10: Satisfaction is a consumer's post-purchase evaluation of
Q11: Which of the following statements may NOT
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