Any difference between expectations and perceived performance is known as:
A)gap
B)confirmation
C)distortion
D)disconfirmation
E)difference

Name: Any difference between expectations and perceived performance is known as: A)gap B)confirmation C)distortion D)disconfirmation E)difference
Brand: Quizplus
Rating: 4.9 (39 reviews)

Question

Quizplus · Accepted Answer

The difference between expectations and perceived performance is known as disconfirmation. This can occur when a customer's expectations are not met by the actual performance of a product or service.

Any Difference Between Expectations and Perceived Performance Is Known As