The primary purpose of the ________ plan is to specify the marketing activities for a specific period of time.
A)marketing
B)business
C)strategic
D)organizational
E)resource

Question

Quizplus · Accepted Answer

The marketing plan is specifically designed to outline the marketing activities for a particular period of time, such as a year or a quarter. It includes details on the target audience, marketing budget, advertising channels, promotional campaigns, and sales objectives. The marketing plan plays a vital role in aligning the marketing strategy with the overall business strategy and ensuring that the marketing activities are focused on achieving the business goals.

The Primary Purpose of the ________ Plan Is to Specify