The H&R Block company wants to adopt the marketing concept as a business philosophy. To be consistent with this decision, which of the following philosophies is most appropriate?
A) The customer is always right.
B) Making money is our business.
C) Sell, sell, sell.
D) Keep prices low.
E) Focus on today.

Question

Quizplus · Accepted Answer

The marketing concept is focused on meeting the needs and wants of customers. The philosophy that best aligns with this concept is that the customer is always right, as it places emphasis on understanding and satisfying their needs.

The H&R Block Company Wants to Adopt the Marketing Concept