When we come to like persons or things simply as a result of seeing them more often, this is known as the:
A) proximity hypothesis.
B) frequency paradox theory.
C) similarity-difference comparison model.
D) mere exposure effect.

Question

Quizplus · Accepted Answer

The mere exposure effect is a psychological phenomenon by which people tend to develop a preference for things merely because they are familiar with them.

When We Come to Like Persons or Things Simply as a Result