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Which of the Following Is True of a Customer Relationship

Question 71

Multiple Choice

Which of the following is true of a customer relationship management (CRM) system?


A) It assists companies in accumulating and updating the information about their prospects.
B) Its primary use is to identify and blacklist customers who act unethically.
C) Its drawback is that it cannot be integrated with lead management software.
D) It requires salespeople to manually enter information into the system.
E) It is used by salespeople to track the sales activities of competing companies.

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