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If a Salesperson Is Looking for Basic Information About a Buyer

Question 67

Multiple Choice

If a salesperson is looking for basic information about a buyer, he or she must gather information on the:


A) likelihood of obtaining a referral from the buyer.
B) community and organizational involvement of the buyer.
C) buyer's market knowledge.
D) competitors of the buyer's company and their market share.
E) buyer's preferred method of prospecting.

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