Customer personas:
A)are used to breathe life into the data of customer profiles.
B)are only used in B2B marketing.
C)can only be used by the marketing department.

Question

Quizplus · Accepted Answer

Customer personas are used to humanize and add context to customer profiles or data. They are commonly used in various industries, including B2B and B2C marketing, to create effective marketing strategies and campaigns. They are not limited to the marketing department but can be utilized by other departments such as sales and customer service.

Customer Personas