Way-to-Go Wireless offers different wireless plans for people with different needs, such as an unlimited monthly plan and a fixed-minute monthly plan. This is an example of
A) versioning.
B) a teaser strategy.
C) a lock-in strategy.
D) bundling.

Question

Quizplus · Accepted Answer

Versioning is a strategy where a company offers different versions of a product or service to meet the diverse needs of its customers, as Way-to-Go Wireless does with its unlimited and fixed-minute plans.

Way-To-Go Wireless Offers Different Wireless Plans for People with Different