Aurora, a media specialist with Radley, is packaging an online promotional sale of its newest women's high-end handbag. She tracks 1,000 visitors to her website. The data show that 700 visitors leave the site after seeing the first page. What is the bounce rate percentage in this scenario?
A) Bounce rate is 60%
B) Bounce rate is 70%
C) Bounce rate is 75%
D) Bounce rate is 30%

Question

Quizplus · Accepted Answer

The bounce rate is calculated as the number of visitors who leave the site after viewing only one page divided by the total number of visitors, then multiplied by 100 to get a percentage. In this scenario, 700 out of 1,000 visitors left after seeing the first page, so the bounce rate is (700/1000)*100 = 70%.

Aurora, a Media Specialist with Radley, Is Packaging an Online