Reminding people of all the good things your organization has done in the past is one way to reinforce a relationship during or following a crisis. In PR, this is called __________.
A) Bolstering
B) Buttressing
C) Upholding
D) Recommending

Question

Quizplus · Accepted Answer

Bolstering is a public relations strategy used to strengthen an organization's image by highlighting positive actions or contributions, especially useful during or after a crisis to remind stakeholders of the organization's value and good deeds.

Reminding People of All the Good Things Your Organization Has