Fear appeals tend to be effective when they _____.
A) introduce the severity of a threat
B) present the probability of a threat occurring
C) explain the effectiveness of a coping strategy
D) show how easy it is to implement the desired response
E) all of these choices

Question

Quizplus · Accepted Answer

Fear appeals are most effective when all of these elements are included: introducing the severity of the threat, presenting the probability of the threat occurring, explaining the effectiveness of a coping strategy, and showing how easy it is to implement the desired response.

Fear Appeals Tend to Be Effective When They _____