When Campbell's soups began advertising its soups as excellent snacks,it was using which of the following volume-oriented brand usage strategies
A) Use the product on more occasions.
B) Use more of the product on each occasion.
C) Use the product in new ways.
D) Use improved quality to attract new users.
E) Use the product in older, more traditional ways.

Question

Quizplus · Accepted Answer

Campbell's soups began advertising its soups as excellent snacks, which is an example of using the product on more occasions.

When Campbell's Soups Began Advertising Its Soups as Excellent Snacks,it