In the continued evolution of personal selling, what is the best response to the challenge of fragmentation of traditional customer bases?
A) sales specialists for specific customer types
B) more focus on creating and delivering customer value
C) more emphasis on sales dialogues rather than on sales pitches
D) team selling

Question

Quizplus · Accepted Answer

Sales specialists for specific customer types can effectively address the fragmentation of traditional customer bases by tailoring approaches to meet the unique needs of different customer segments.

In the Continued Evolution of Personal Selling, What Is the Best