Long term customers are felt to be more profitable for which of the following reasons?
A) they become less price sensitive
B) they lose their vigilance toward price
C) they experience purchase efficiencies and value the convenience
D) they cost less to service
E) all of the above
Correct Answer:
Verified
Q37: Satisfaction is
A)the most important reaction a company
Q38: The strongest of all relationships is a(n)
A)acquaintance
Q39: Which of the following is not an
Q40: Loyalty is probably most difficult to establish
Q41: Long term customers are felt to be
Q43: Loyalty programs
A)are more common overseas than in
Q44: Which of the following concerning loyalty programs
Q45: Multi-channel strategies
A)must integrate manufacturers, wholesalers, and retailers.
B)are
Q46: Many studies have shown that
A)high value customers
Q47: Companies prefer
A)to use the minimum number of
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