Which of the following is not an intervening variable that can exist between satisfaction and the creation of loyalty toward a company and its customers?

Question

Quizplus · Accepted Answer

Intervening variables like a large number of on-par competitive offerings (A), novelty seeking (B), new offerings (C), and no personal attachment to the brand (D) can influence the relationship between customer satisfaction and loyalty. These factors can distract or detract from loyalty even when satisfaction is high. However, "equilibrium evaluation" (E) is not commonly recognized as an intervening variable in the context of customer satisfaction and loyalty.

Which of the Following Is Not an Intervening Variable That