Online marketing communications include the development on online partnerships and are regarded as an important part of a marketing mix. There are three key types of online partnerships; link building, affiliate marketing, and one other:
A)Online sponsorship
B)Ad serving
C)Media multiplier
D)Interactive advertising

Question

Quizplus · Accepted Answer

Online sponsorship is the third key type of online partnership, alongside link building and affiliate marketing. It involves a company sponsoring specific content or sections of a website to promote its brand or products, thereby integrating its marketing efforts with online content providers.

Online Marketing Communications Include the Development on Online Partnerships and Are