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A Shoe Manufacturing Company Is Interested in Selling Its Products

Question 36

Multiple Choice
A shoe manufacturing company is interested in selling its products in a new country. Before entering the marketplace, the company wishes to gather information about how the country's citizens set priorities and make buying decisions. For this purpose, the company is most likely to analyze the country's ________.

A shoe manufacturing company is interested in selling its products in a new country. Before entering the marketplace, the company wishes to gather information about how the country's citizens set priorities and make buying decisions. For this purpose, the company is most likely to analyze the country's ________.


A) political environment
B) economic conditions
C) technological transformations
D) natural world
E) geographic changes

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