________ is defined as the methodical identification, collection, analysis, and distribution of data to discover and solve marketing problems or enhance good decision making.

Question

Quizplus · Accepted Answer

Market research is the systematic approach to collecting, analyzing and interpreting data and insights that can be used to make better decisions for marketing strategies. Market research can include various methods such as surveys, focus groups, and data analytics to gain valuable insights into consumer behavior, attitudes, and preferences. This information can then be used to develop marketing campaigns, products, and services that better meet customer needs and expectations.

________ Is Defined as the Methodical Identification, Collection, Analysis, and Distribution