________ is a ranking of individuals into harmonized groups based on demographic characteristics such as age, education, income, and occupation.
A) Classical conditioning
B) Social class
C) Reference group
D) Operant class
E) Household life cycle (HLC)

Question

Quizplus · Accepted Answer

Social class is a ranking system of individuals based on their demographic characteristics such as income, occupation, education, and age. It helps marketers to understand the lifestyle, buying habits, and preferences of their target audience, and create effective marketing strategies accordingly.

________ Is a Ranking of Individuals into Harmonized Groups Based