Which of the following is an overall evaluation of a product and usually assesses the product's probability of success?
A) business case analysis
B) portfolio review
C) trend prediction
D) situation analysis
E) SWOT analysis

Question

Quizplus · Accepted Answer

A business case analysis is an overall evaluation of a product that takes into account factors such as market demand, competition, and profitability to determine the likelihood of a product's success. It involves examining the potential benefits and costs of bringing a product to market, and can help companies make informed decisions about whether or not to proceed with a new product development project. The other options listed (portfolio review, trend prediction, situation analysis, and SWOT analysis) may provide useful information for product development, but do not necessarily provide an overall evaluation of a product's probability of success.

Which of the Following Is an Overall Evaluation of a Product