The single most important activity of the marketing manager is

Name: The single most important activity of the marketing manager is
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Developing the marketing plan is considered the single most important activity of a marketing manager because it encompasses understanding market needs, setting objectives, and outlining strategies to achieve those objectives, which in turn guides all other marketing activities including product development, advertising, and distribution.

The Single Most Important Activity of the Marketing Manager Is