Learning of and addressing potential customer turnoffs moves customers to loyal, motivated fans from
A) the Internet buying experience.
B) another business.
C) the zone of indifference.
D) none of the above

Question

Quizplus · Accepted Answer

Learning of and addressing potential customer turnoffs can move customers from the zone of indifference, where they are neither particularly loyal nor disloyal, to becoming loyal, motivated fans. This involves understanding and improving the aspects of the customer experience that may currently be neutral or negative.

Learning of and Addressing Potential Customer Turnoffs Moves Customers to Loyal