In the personal selling process, the most likely time to use a canned sales presentation is during the _____ stage.

Question

Quizplus · Accepted Answer

A canned sales presentation, which is a memorized, standardized message conveyed to every prospect, is most appropriately used during the presentation stage of the personal selling process. This stage is where the salesperson communicates the value proposition to the customer in a structured manner.

In the Personal Selling Process, the Most Likely Time to Use