The VALS model is static in that it assumes that an individual's lifestyle classification does not change.

Name: The VALS model is static in that it assumes that an individual's lifestyle classification does not change.
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Quizplus · Accepted Answer

The VALS (Values, Attitudes, and Lifestyles) model recognizes that an individual's values and lifestyle can evolve over time due to changes in their life circumstances, income, age, and other factors, making it a dynamic rather than a static model.

The VALS Model Is Static in That It Assumes That