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Social Media Blur the Line Between Connectors and Their Audiences

Question 8

Multiple Choice

Social media blur the line between connectors and their audiences because


A) they purchase the same products.
B) on the Web, everyone's identity is anonymous.
C) both are easily persuaded by conventional advertising messages.
D) a person can be a connector and an audience member simultaneously.
E) marketers generally do not differentiate between their respective roles.

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