Video Game Enthusiasts Are an Example of a Market Segment

Video game enthusiasts are an example of a market segment that

A) is difficult to reach by traditional media, but highly involved in social media.
B) is easiest to reach through television advertising.
C) is most receptive to product placement in films and television programming.
D) cannot be accurately measured, either demographically, psychographically or behaviorally.
E) make purchase decisions largely based on in-store sales promotion tactics.