________ is the coordination of a marketer's efforts to persuade customers to buy a firm's goods and services.
A) Publicity
B) Organizational communication
C) Promotion
D) Public relations
E) Personal selling

Question

Quizplus · Accepted Answer

Promotion involves the coordination of a marketer's efforts to influence or persuade customers to purchase or consume more of a firm's products or services. This can include advertising, sales promotion, personal selling, public relations, and direct marketing.

________ Is the Coordination of a Marketer's Efforts to Persuade