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In Combining Geographical Control Units into Sales Territories, the Sales

Question 31

Multiple Choice

In combining geographical control units into sales territories, the sales manager should have the goal of making sales territories that


A) have roughly equal sales potential
B) require equal sales efforts to achieve the territory's potential
C) will not need to be revised as market conditions change
D) will facilitate assigning the new and less effective salespeople to territories with the highest sales potential to keep them from becoming discouraged

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