A company preparing to launch a new family luxury SUV is considering event sponsorship to raise the profile of the new product. Which event is most likely to align with the company's marketing strategy?
A) a Nascar race
B) the opening of a new Italian restaurant
C) a Shakespearean festival in Stratford, Ontario
D) a Red Hot Chili Peppers concert tour
E) the Super Bowl
Correct Answer:
Verified
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