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Kay and Jenny's,a Restaurant,has Implemented a New System That Identifies

Question 24

Multiple Choice
Kay and Jenny's,a restaurant,has implemented a new system that identifies and gathers information about its regular customers.It rewards the regular customers by giving them gift coupons and cash prizes.This is most likely an example of a(n)_____ system.​

Kay and Jenny's,a restaurant,has implemented a new system that identifies and gathers information about its regular customers.It rewards the regular customers by giving them gift coupons and cash prizes.This is most likely an example of a(n) _____ system.​


A) organizational optimization
B) ​profit maximization
C) ​total quality management (TQM)
D) customer relationship management (CRM)

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