A firm maintains a salesforce for its small appliance customers and a separate salesforce for its automotive customers.It utilises a ________ structure.
A)product salesforce
B)customer salesforce
C)territorial salesforce
D)complex salesforce
E)simple salesforce

Question

Quizplus · Accepted Answer

The firm utilises a customer salesforce structure, where separate salesforces are maintained for each type of customer - small appliance and automotive. This structure groups salespeople based on the type of customer they cater to.

A Firm Maintains a Salesforce for Its Small Appliance Customers