A claim has been reviewed by the NARB and a commercial for a bottled sports drink is judged to be full of allusion, innuendo, and vague health claims.Now the ____ will be held responsible for the false content.

Question

Quizplus · Accepted Answer

The advertising agency promoting the sports drink is responsible for the false content as they were the ones who created the commercial and made the allusions, innuendos, and vague health claims. The CEO of the sports drink supplier may have approved the ad, but they may not be aware of the false content. The cable television stations that ran the ad are not responsible for the content of the ad, as they do not have control over the content. The sports drink manufacturing factory may be responsible for the actual quality and safety of the product, but not for the false claims made in the ad.

A Claim Has Been Reviewed by the NARB and a Commercial