Which of the following is true regarding the concept of consumerism?
A) It is a relatively recent concept first observed in the 20th century.
B) It involves consumer-oriented promotions such as coupons, premiums, and sweepstakes.
C) It defines the tactics that individuals and groups use to enact laws, pressure firms, or target unethical practices regarding goods and services.
D) It refers to the ongoing expansion of contemporary marketing beyond traditional production of ads and commercials, including e-commerce and behavioral targeting.
Correct Answer:
Verified
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