How did John Deere benefit from having strong,committed relationships with its dealer network?
A) The firm convinced dealers to service John Deer products sold by Home Depot.
B) The firm transitioned dealers from homeowner sales to commercial farm sales.
C) The firm persuaded dealers to promote Home Depot through their Web sites.
D) The firm used reward power to convert local dealers into franchises.
E) The firm demanded that small dealers consolidate in urban areas.

Question

Quizplus · Accepted Answer

John Deere benefited from its strong, committed relationships with its dealer network by convincing dealers to service John Deere products sold by Home Depot. This strategy helped maintain high service standards and customer satisfaction for their products, regardless of where they were purchased.

How Did John Deere Benefit from Having Strong,committed Relationships with Its