Shane Chadwick is a sales representative for the Metropolitan Commuter Rail Service,selling ad space inside commuter rail train cars and stations.He has presented and negotiated to a new church trying to attract new members by advertising their philosophy and service times.
-Despite the discount Shane offers,the church representative cannot regain trust in him,and walks away from the deal.What can Shane learn from this experience?
A)Do not sell to organizations with limited budgets.
B)Working with non-profits is risky.
C)Be open about pricing if you know the prospect has a small budget.
D)Churches do not buy ad space.
E)Be completely transparent about pricing as early in the process as possible.

Question

Quizplus · Accepted Answer

The best choice is to be completely transparent about pricing as early in the process as possible. The church representative's lack of trust indicates that there may have been a miscommunication or lack of clarity about pricing, leading to their dissatisfaction with the deal. By being upfront about pricing early on, Shane can avoid this issue in the future and build a stronger relationship with potential clients.

Shane Chadwick Is a Sales Representative for the Metropolitan Commuter