Shane Chadwick is a sales representative for the Metropolitan Commuter Rail Service,selling ad space inside commuter rail train cars and stations.He has presented and negotiated to a new church trying to attract new members by advertising their philosophy and service times.
-What makes selling ad space in the commuter rail system especially difficult?
A) There are many other places and mediums in which prospects can advertise,so Shane needs to present a compelling reason to advertise on trains and in stations.
B) People buy products,not services,so it is difficult for Shane to sell something that is not a tangible product.
C) No one wants to pay for something that should be free,so Shane has to build a case for why a prospect should pay for ad space instead of getting it free.
D) Prospects are concerned about buying advertising space on a moving vehicle,as they worry that the audience will not be able to read their messages.
E) Prospects worry that the commuter rail ads target a specific audience.
Correct Answer:
Verified
Q15: Shane Chadwick is a sales representative for
Q59: Lacey Abrams is the sales representative for
Q60: When a sale is lost,it is important
Q61: Shane Chadwick is a sales representative for
Q62: Shane Chadwick is a sales representative for
Q65: Lacey Abrams is the sales representative for
Q66: Shane Chadwick is a sales representative for
Q67: Lacey Abrams is the sales representative for
Q69: What suggestions would you give to a
Q73: _ is an emotional response that can
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents