Which of the following is an example of a product development strategy?
A) A microprocessor manufacturer introduces a new microprocessor chip to replace the older, slower version.
B) McDuffy's fast food restaurant opens its first overseas restaurant.
C) A carpet manufacturer introduces an organic stain remover designed to remove even the worst spills.
D) The manufacturer of Nine Lives cat food adds a line of flea collars.

Question

Which of the following is an example of a product development strategy? 
A) A microprocessor manufacturer introduces a new microprocessor chip to replace the older, slower version.
B) McDuffy's fast food restaurant opens its first overseas restaurant.
C) A carpet manufacturer introduces an organic stain remover designed to remove even the worst spills.
D) The manufacturer of Nine Lives cat food adds a line of flea collars.

Quizplus · Accepted Answer

The growth vector matrix indicates the direction in which the organization is moving with respect to its current products and markets. Product development refers to creating new products to replace existing ones.

Which of the Following Is an Example of a Product