One way advertisers attempt to influence consumers' perceptual processes is through the use of:
A)songs popular with the target audience
B)a mass audience appeal
C)generalized advertising messages
D)ads that appeal to only one sense
E)noise elimination

Question

Quizplus · Accepted Answer

Songs popular with the target audience can influence consumers' perceptual processes by creating a positive association between the product and the music.

One Way Advertisers Attempt to Influence Consumers' Perceptual Processes Is