Which of the following is a characteristic of a competitive advantage?

Question

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A competitive advantage is anything that gives a company an edge over its competitors in the marketplace. Generating customer value is a key characteristic of a competitive advantage, as it means that the product or service is meeting the needs and wants of customers in a way that competitors cannot. Making the product more accessible or user friendly may be part of how a company achieves a competitive advantage, but these are not characteristics in and of themselves. Increasing the cost of the product is not a characteristic of a competitive advantage, as it is more likely to be a barrier to achieving an advantage over competitors.

Which of the Following Is a Characteristic of a Competitive