At the ________ stage of the buying process,a sale can be made or lost so it is crucial to understand the needs of the different people involved with making the purchase decision.

Question

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Establishing specifications is a critical stage in the buying process because it involves defining the exact requirements and expectations for the product or service. This is when the buyer articulates their needs, which must be understood by the seller to ensure they can meet these expectations, making it a pivotal point where a sale can be made or lost.

At the ________ Stage of the Buying Process,a Sale Can