A company recognizes the need for a new system to handle customer enquiries.During the buying process,who is most likely to be concerned with the return on investment (ROI) ?
A) the initiator
B) the user
C) the decider
D) the purchaser
Correct Answer:
Verified
Q42: Usually in this stage of the buying
Q43: Most advertisements of industrial products in trade
Q44: In this stage of the buying process,needs
Q45: This is the person in an organization
Q46: When marketing a product to an organization,it
Q48: After the need has been determined,the next
Q49: The selling organization tries to be in
Q50: A company recognizes the need for a
Q51: In a straight rebuy situation,the need for
Q52: At the _ stage of the buying
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