________ encourage repeat purchasing through a formal program enrollment process and the distribution of benefits.
A) Loyalty programs
B) Contests
C) Sweepstakes
D) Purchase programs
Correct Answer:
Verified
Q37: LCV calculations are important for firms trying
Q38: The key to using customer service to
Q39: _ and _ are both highly loyal,but
Q40: A major benefit of the lifetime customer
Q41: The frequent-flyer programs offered by every major
Q43: According to the text,_ products have formed
Q44: Identify the core product for a car.
A)reliability
B)service
Q45: Which of the following statements is true
Q46: _ is a new process where a
Q47: Mass customization is also referred to as:
A)one-on-one
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