Alan is the advertising director for an electronics company.He wants to advertise in a medium where detailed product information can be portrayed with a sense of authority.Alan should use _____ advertising.
A) newspaper
B) billboard
C) magazine
D) radio
E) television
Correct Answer:
Verified
Q45: GfK Mediamark Research Inc._.
A) provides cost per thousand
Q46: Which of the following is a complicating
Q47: Which of the following is a strength
Q48: Which of the following is NOT an
Q49: In the advertising industry,magazines are referred to
Q51: A limitation of magazine advertising is _.
A) the
Q52: Which of the following is NOT a
Q53: Experian Simmons specializes in measuring _.
A) newspaper readership
B) audience
Q54: Which of the following is a limitation
Q55: Which of the following is NOT a
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