A limitation of magazine advertising is _____.
A) the inability to pinpoint specific audiences
B) the short-life of the magazine
C) the inability to convey a sense of authority
D) fewer geographic options than other media
E) the inability to get consumers involved in the ad
Correct Answer:
Verified
Q46: Which of the following is a complicating
Q47: Which of the following is a strength
Q48: Which of the following is NOT an
Q49: In the advertising industry,magazines are referred to
Q50: Alan is the advertising director for an
Q52: Which of the following is NOT a
Q53: Experian Simmons specializes in measuring _.
A) newspaper readership
B) audience
Q54: Which of the following is a limitation
Q55: Which of the following is NOT a
Q56: When an ad appears in any location,on
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