_____ is a strategy of advertising in which certain banned products are indirectly advertised by labeling a non-banned product with a familiar logo so as to develop brand image and easy recall.

Question

Quizplus · Accepted Answer

Surrogate advertising is a strategy of advertising in which certain banned products, such as cigarettes and alcohol, are indirectly advertised by labeling a non-banned product with a familiar logo or brand name. This is done to develop brand image and easy recall, without violating any laws or regulations for advertising banned products.

_____ Is a Strategy of Advertising in Which Certain Banned