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Which of the Following Is a Major Advantage of Using

Question 86

Multiple Choice

Which of the following is a major advantage of using advertising to assist personal selling?


A) It can provide personalized messages to the buyers.
B) It can act as ego boosters to complement the buyer during sales calls.
C) It enables the salesperson engage in customers' decision making process.
D) Advertising is better suited to establish relationships with customers.
E) Message distortion is lower in advertisements than other forms of communication.

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